Video calling is the way of the future – but is it right for your company’s corporate video strategy?
Video calling is a great way to stay connected with others without actually being there. It’s much more personable than a phone call. It allows us to make virtual face-to-face contact with someone who could be thousands of miles away.
Visual calling has become increasingly popular over the past 10 years. Since the inception of Skype, we’ve seen an onslaught video applications pop up, such as Tango, Facetime (for Apple users), Whatsapp, Facebook, and even now Snapchat.
Whether it’s for personal video calls between family and friends or for business conference calls, video calling is essential for widespread communication. It provides us with the opportunity to both relay information more accurately and interpersonally, strengthening relationships whilst spreading information. It’s also a lot faster and more efficient way to communicate.
Now, when it comes to businesses, organizations, and corporations, it can be even more effective. For all the information shared per call, it might be worth considering video calls as actual corporate videos themselves.
Yes, we’re being serious.
Video calls can be a great addition to a corporate video (if not the entire video itself). For companies looking for fun and interesting ways to show ‘behind-the-scenes’ of their company, a video call could be an interesting inward look at company culture.
Think about it: viewers will get to view the ins-and-outs of your company’s day to day. Viewers are interested in knowing how the brands and corporations they pour into are run. This way, they’re able to see how your corporation operates, who does what, who makes the final calls, and what’s actually said. Provided, this would be scripted, but viewers will gain invaluable insight into your business or company.
Here at Key West Video, we specialize in creating niche content for our clients. For more information about the services we provide, visit our website today!
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