Most people have probably heard the term Web 2.0, a reference to the second stage of development of the World Wide Web. The 2.0 generation of internet is mostly about the change from static web pages to dynamic content and the growth of social media. Online content went from static and individualistic to interactive and […]
Semantic Web: Is It A Game Changer? Read More »
We take a look back at what was happening to video and Flash Player in a blog from 2011. We’ve included a few updates and links to keep things current. In November of 2011, Adobe announced that it would stop developments of Flash Player plug-ins for mobile devices. This confirmed rumours that the computer software
GoodBye Flash Player Read More »
There is no denying that video has become a huge part of marketing. From social media posts to websites, everybody is promoting themselves and their products through video. Of course we’re going to say video is the greatest—we’ve long believed in the power of the medium. But don’t take our word for it. Here are
Video Stats You Should Know Read More »
It’s been almost eight years since the world witnessed Sarah Churman hearing herself for the first time. The video capturing this emotional moment has been viewed nearly 28 million times—truly a viral video! Churman was the recipient of an Esteem hearing implant, which replaced three tiny ears bones and relays sound vibrations from the eardrum
Sarah Churman's Hearing Goes Viral Read More »
Video has the power to connect with an audience on an emotional level. Sometimes companies are afraid to show emotion in their videos, but doing so is denying opportunity. Marketing needs to be more innovative and engaging than ever before to cut through the noise of so much content bombarding us on a daily basis. Try
Emotion in Video Pays Off Read More »
This article was originally published in 2011 and has been updated. The World Wide Web changed lives significantly in the 1990s. Suddenly, we had access to information and communication in an unprecedented way. The internet is a resource that most of us can’t imagine living without today. In fact, those born after 1990 have never
The Net Neutrality Debate Read More »
This article was originally published in 2011, two days after Steve Jobs passed away. It has been updated for accuracy. Steve Jobs was a visionary. Apple’s “Think Different” ad campaign was introduced at Macworld just months after Jobs returned to Apple as interim CEO. Integral to the campaign was the commercial “To the Crazy Ones”,
Steve Jobs: Think Different Read More »
Video is a powerful form of communication in business used to effectively spread messages. In the best-case scenario, a corporate video creates awareness of a product, builds consumer confidence, and informs everyone from employees to the public. Used irresponsibly, false information can be presented as truth and ultimately damage trust. We’re taking a look back
Chevron: Corporate Video Misleads Read More »
TED talks are a familiar source of inspiration and information on the web. The non-profit was established in 1984 with the mandate to spread ideas in the form of short (18 minutes or less), powerful expositions. Over the years, TED has grown to cover just about every topic imaginable in more than 100 languages. Chris
TED Curator Muses About Online Video Read More »
Most businesses rely on formulas to keep things running smoothly. There are processes in place to handle the day-to-day operations that repeat on a regular basis. In the realm of video production, we approach each project in a similar way from a high-level perspective. The path taken from initial client meetings to a finished video
Video Versatility: From News Satire to Sales Read More »
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