Author name: Keywest

CarNation Case Study

CarNation Case Study Challenge CarNation is a collaborative group of used car dealerships in the greater Toronto area, which were looking to create a series of TV commercial spots to promote their $25,000 giveaway contest this past summer. The challenge with CarNation was that they had a unique branding task, as while the video’s key

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TRIEC Screening

In the winter we premiered our latest TRIEC (Toronto Region Immigrant Employment Council) video, Integrating Talent at the Nation Film Board in Toronto. I got a chance to speak about the video and its importance not only in training but with helping us understand others. “Organizations often want to distill things into very simple sentences

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