This isn’t the first time we’ve heard about how technology can influence our productivity.

Productivity – the effectiveness of producing effort – is something we all come into contact on a daily basis.

It’s what drives us to move forward in all aspects of our lives. Where we differ, however, is in how much of it we actually have. They often say that a strong work ethic breeds productivity. This is entirely true.

A certain level of work ethic is expected when it comes to creating corporate video. People often underestimate how much work actually goes into creating a video. There are three major stages of production: pre-production, production, and post-production. The pre-production phase includes all the paperwork, creative ideation, and planning for an actual shoot. It’s the preparation for the shoot. The production is the days in which the corporate video company (us) shoots the prescribed content. This can be done in-house at a studio or on location. The final phase is post-production

The production is the days in which the corporate video company (us) shoots the prescribed content. This can be done in-house at a studio or on location.

The final phase is post-production. This can include a number of things. Apart from editing a rough and final cut of the video, this can include colour correction, animation, visual effects (VFX), and sound (sometimes sound effects, foleying, ADR, and/or voiceover). On the odd occasion, this can include specialty services such as dubbing, closed captioning, and translations.

No matter what field your company is in, it must have certain standards put in place for high-performance work. Likewise in corporate video, we understand and respect the work ethic necessary to create high volumes of product in a short time frame. What’s more is that corporate video can actually increase the level of productivity in a corporate environment.

How you may ask?

Well, corporate video has the potential to sell your product for you. A strong corporate video can replace months of trying to aimlessly reach a selected audience. A strong, longer piece can take the focus off of marketing and more on generating the product or service.

Here at Key West Video, we understand the importance of how technology can support companies. For more information on the services we provide, visit our website today!

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